Online identities like those on Facebook and Instagram have become extremely important in today’s world. Almost every institution operates a virtual web presence through sites like those mentioned. Through social media, consumers are expressing their opinions and thus have become an important interest field for the hospitality industry.
Social media is used beyond customer service by the best hotels. They use the sites to gather customer needs and try to meet them. The purpose of these is to give guests an insight into the hotel and its amenities. With the help of social media marketing, even smaller hotels can improve their customer service and provide them with seemingly personalized facilities.
They can even make reservations online and order online. Hotels also aim to reach out to mothers through various mom blogs, as they are often the major decision-makers in families.
Walt Disney has even engaged mothers to constitute its World Moms Panel, which answers questions about the amusement parks on the company’s behalf. As experts in interactive travel, we have experience in social media marketing, websites, search engine optimization, travel banner advertisements, and public relations.
We work with travel companies, tourism companies, hotels, and other travel suppliers in the digital sphere.